“Welcome To The Fall”

The Fall: A key step in a narrative customer journey. Every conceived story has a beginning, a middle and an end. Even stories based on real life events fit into this formula. Human beings like structure, and everything needs a conclusion. You could argue that TV soap operas never end. In reality, soap operas are […]

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“We’re in the way of acquiring some real estate in the area.”

Video Production in Birmingham, and why Channel 4 should join in. First of all, I love London, it’s a fantastic city. Cities like London have always been hubs for art, music, fashion, finance, media and other influential industries. Even so, there inevitably comes a point of over saturation. The city becomes a victim of its […]

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“I think we might be in a prophecy”

When and how to start your Corporate Video Marketing? At the moment of writing, it’s the 11th of January. Blue Monday, apparently the most depressing day of the year, is just around the corner. It’s the day where, amongst other factors, people start to notice that they’re already failing their New Year’s Resolutions. Even though […]

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“You didn’t see that coming?”

High Speed Video Marketing, a case-study in progress At the end of 2017, we got ourselves a new camera. Not just any camera, but a Phantom VEO 640S High Speed camera. Capable of filming more than 1600 frames per second in 2.5K video resolution. We’ve written about this amazing beast in an earlier blog and […]

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“You really need to answer my question”

Cinematic Video Jargon Explained Part 3   Your life is the sum of a remainder of an unbalanced equation inherent to the programming of the matrix. You are the eventuality of an anomaly, which despite my sincerest efforts I have been unable to eliminate from what is otherwise a harmony of mathematical precision. While it […]

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